Coles

In 2021, the Mobile App team at Coles worked on developing a new online shopping feature. A key focus of this effort was designing a native checkout experience for the app. This case study highlights a testing initiative conducted on product substitution, a well-known pain point for users,

Prototypes were created and tested to identify the most effective design solutions for addressing the issues. Following the testing phase, a final design iteration was developed, which not only resolved the identified challenges but also addressed additional pain points that emerged during testing.